Tumushuke Cultural and Sports Activity Center

The Tumxuk Sports and Cultural Center in Xinjiang implemented 79 sets of our Dynamic Holographic Screen system, creating a versatile and immersive visual platform for multi-functional events. This installation marks a breakthrough in applying advanced holographic technology to public cultural venues, enhancing both artistic performances and public engagements.

2023-01-04
Location
Tumushuke
Product
Dynamic Holographic Screen
QTY
79 sets
Services provided
System Design + Installation + Training + Content Support
Project duration
6 Weeks

Project Background

The Tumushuke Cultural and Sports Activity Center, as a new cultural landmark for the city, aims to establish itself as a modern, multi-functional venue capable of hosting a wide range of large-scale artistic performances, sporting events, and commercial activities. To enhance the venue's core competitiveness and brand identity, the client sought to implement a groundbreaking lighting system that would disrupt traditional stage visuals and create a one-of-a-kind immersive experience. Leveraging our extensive expertise in innovative stage technology, Feng-Yi Lighting was commissioned to deliver an integrated visual solution centered around our cutting-edge Kinetic Holographic Fan system.

Tumushuke Cultural and Sports Activity Center-01 - FENG-YI

Project Challenges

Seamlessly integrating a novel technology like the Kinetic Holographic Fan system into the venue's existing architecture was a primary challenge. This required not only precise structural load-bearing calculations and complex mechanical installation but also addressing the stability and safety of high-altitude deployment. minimalist stage aesthetics.
Furthermore, ensuring the holographic visuals remained clear and impactful with a glasses-free 3D effect within the venue's expansive space and complex ambient lighting was a core technical hurdle.As a multi-purpose venue, the lighting system needed to adapt swiftly to vastly different event scenarios, from formal government conferences to high-energy music festivals.
The challenge was to provide a visual content library that could convey grand narratives as well as match pop culture aesthetics, while also ensuring that venue technicians could master operations with minimal training to achieve efficient content switching and custom programming.
The project demanded more than just installing 'moving screens.' The objective was to perfectly synchronize the holographic fans with traditional stage lighting (such as beam and wash lights) and the audio system to form a complete, organic sensory experience. Achieving precise synchronization between virtual holograms, real-world lighting, and musical rhythms—thus avoiding any technical disconnect and creating captivating moments that fully engage the audience—was a significant creative and coordinative challenge.

Solution

We delivered a turnkey holographic visual solution:

I

Feng-Yi Lighting provided customized modules that integrated precision kinetic systems with high-definition holographic fans. We designed a dedicated truss mounting structure and deployed a centralized control system based on the Art-Net protocol. This system not only allows for independent control over each fan's movement, rotation, and content playback but also interfaces seamlessly with the venue's existing lighting console, enabling unified command and management of all visual elements.

We tailored an initial library of visual assets for the center, featuring diverse themes like starry skies, dragons, phoenixes, and technological particles. More importantly, we provided an intuitive content management software that allows operators to easily import and edit 2D videos or 3D animated assets. 

Through a one-week on-site training program, we empowered the client's team to autonomously create unique visual effects tailored to any event's needs.The core of our solution lies in its powerful timecode synchronization capabilities. 

By precisely binding the holographic fans' playback sequences and kinetic movements to the music's timeline and the traditional lighting cues, we achieved a perfect fusion of audio, visuals, and lighting. From particle explosions triggered by a drum beat to a dragon spiraling down at a song's climax, all effects were executed with millisecond-level precision.
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Technical Highlights


Our Kinetic Holographic Fan system is the project's standout feature. It shatters the two-dimensional limitations of traditional LED screens by creating a dynamic Z-axis performance space above the stage through programmable vertical movement. 

Holographic visuals are no longer static backdrops but "aerial dancers" capable of diving, soaring, and forming matrices, bringing unprecedented spatial depth and imaginative potential to stage design.The equipment utilizes ultra-high-density LED beads and advanced POV (Persistence of Vision) algorithms to render vibrant, sharp-edged 3D holographic images, even in complex stage lighting conditions. 

Its unique frameless design makes the images appear to float weightlessly in mid-air, blending perfectly with the live environment to create a high-impact visual spectacle that significantly enhances the stage's perceived depth.The system supports real-time content rendering, laying a solid foundation for future interactive applications.

By integrating sensors, the holograms can interact in real-time with performers' movements or even audience reactions. For example, a dancer's hand gesture can conjure a burst of light particles in the air. This direct interaction between performer and light elevates the artistic expression to a new dimension.

Implementation

The project was completed in a 60-day timeframe, from initial design to final delivery. Phase one (2 weeks) involved design finalization and equipment customization. Phase two (3 weeks) was dedicated to the on-site survey, structural installation, and wiring. Phase three (2 weeks) covered equipment rigging, system debugging, and content integration. 

The final week was focused on operator training and rehearsal support for the inaugural event.During the installation and commissioning phase, our engineering team calibrated the vertical precision and operational smoothness of each kinetic module to millimeter-level accuracy. Concurrently, we optimized the brightness and color of the holographic visuals for different viewing angles throughout the venue, ensuring that over 95% of the audience experienced the optimal glasses-free 3D effect.

The Feng-Yi Lighting project team maintained close communication with the center's management, structural engineers, and event directors. 

We held regular project meetings to jointly review visual concepts and implementation plans, ensuring our lighting design was not only technically feasible but also artistically aligned with the core creative vision of each event—truly putting technology in service of art.

Project Outcomes

Tumushuke Cultural and Sports Activity Center-03 - FENG-YI

The system has become the most prominent feature of the Tumushuke Cultural and Sports Activity Center. Its technological sophistication has garnered widespread acclaim from both the industry and the public. Social media has been flooded with short videos of the stunning holographic effects, dramatically increasing the venue's visibility and appeal. As a result, event bookings increased by nearly 40% in the first quarter after the system's launch.Attendees at every event, from large-scale galas to product launches, have been captivated by the 3D images floating in mid-air. Many audience members remarked that the "stage effect from the future" was unlike anything they had ever seen, greatly enhancing the memorability and spectacle of the events. Customer satisfaction surveys indicated that over 98% of event organizers gave the visual system their highest rating.With this unique visual system, the center has successfully attracted more high-profile, high-budget commercial performances and brand events. It has not only enhanced the venue's rental negotiation power but has also become a central highlight in event promotions, helping clients achieve greater brand exposure and creating a win-win situation for both the venue and its partners.

Lasting Impact

Post-delivery, Feng-Yi Lighting will continue to provide the Tumushuke Cultural and Sports Activity Center with a two-year contract for system maintenance, free software upgrades, and quarterly creative content packs. We will serve as a long-term strategic partner, continuously introducing the latest in stage visual technology to ensure the venue remains at the forefront of industry innovation.

Tumushuke Cultural and Sports Activity Center-02 - FENG-YI

Project Insight

Tumushuke Cultural and Sports Activity Center - FENG-YI

The key to this project's success was providing not just advanced hardware, but a complete ecosystem that integrates creative content, intuitive control, and reliable execution. We recognize that the future of stage lighting is a competition of comprehensive strengths, combining technology with artistry and product with service. By deeply understanding our clients' diverse needs, we can translate technical innovation into true commercial value and artistic charm.

◉ Conclusion

Tumushuke Cultural and Sports Activity Center - FENG-YI

Through the Kinetic Holographic Fan project at the Tumushuke Cultural and Sports Activity Center, Guangzhou Feng-Yi Stage Lighting Equipment Co., Ltd. has once again demonstrated its leadership in the field of innovative stage visuals. This was not merely a successful project delivery but a benchmark case of co-creating a new cultural landmark with our client. We are honored to infuse the art of the stage with technological imagination, and we will continue to dedicate ourselves to telling compelling stories with light and shadow, crafting more breathtaking immersive experiences for clients worldwide.

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